Kylie Wright-Ford

Chief Executive Officer 

"If you're building an enduring company, you have to be able to plan for the future."

Our Mission

We unleash the power of reputation to help build better companies.

Reputation Institute (RI) is the world's leading the way in pioneering new frontiers of Reputation Intelligence. We help companies navigate the reputation economy. By tracking the digital narrative and stakeholder perceptions, we unleash the power of Reputation Intelligence. Our RepTrak model analyzes the reputation of companies across multiple stakeholders and our algorithm is world-renowned. 

Founded in 1997, we have a rich legacy and a proven methodology. Now fueled by new investments, our reputation expertise, and multiple partners throughout the world, we are aggressively growing our global operations, adding real-time delivery capabilities, and building AI-driven products to enhance returns on reputation.

Our Values

We are entrepreneurial and constantly striving to create new solutions.
We focus on quality, precision, and validity in everything we do.

We follow through on commitments to honor our word. 

Our Team

We are a global, diverse, and intellectually curious team. We are creative, fun, and flexible, welcoming new challenges in this dynamically changing industry. 

Interested in joining our team of Reputation Experts? We're hiring.

Get Reputation Ready

Contact us to learn more about
your company's reputation and
how to win in the marketplace.